Get ready. Primed with passion ; Calm in the storm ; Personal preparation ; A ship that won't sail
Dream well. An irresistible idea ; A three-part foundation ; A business doesn't happen by accident
Make 'em feel it. Whyology ; Brand school
Win their hearts. Platform thinking ; Consistency beats frequency
Be pixel perfect. Pointing you somewhere ; Brains and beauty
Build the box. Making it legal ; A small leak sinks big ships ; Money in your sleep
Launch loud. Once in a lifetime ; Building smart into your start ; A talkable experience
Sell the story. You're not the hero ; Wordsmith wonders ; Every post has a purpose
Hack to huge. The funnel ; Smartcuts, not shortcuts
Keep them captivated. Unlearning customer service ; Too cheap not to keep ; More profitable ; Culture eats strategy
Beat the barriers. A learnable skill ; Mature thinking