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This complete summary of the ideas from Peter Thiel and Blake Masters' book "Zero to One" shows how many companies believe the key to innovation is improving things that already exist. According to Thiel and Masters, this isn't innovation at all. Real innovation means going from zero to one, creating a completely new thing that hasn't been seen before.
To help you, the authors detail ten key concepts to keep in mind:
1. Start from scratch
2. Become...
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The must-read summary of Bernd Schmitt and Laura Brown's book: "Build Your Own Garage: Blueprints and Tools to Unleash Your Company's Hidden Creativity".
This complete summary of the ideas from Bernd Schmitt and Laura Brown's book "Build Your Own Garage" explains how in business, garages are considered to be the places where good ideas can be grown into new businesses. In their book, the authors state that every company needs an in-house garage,...
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The must-read summary of Cynthia Rabe's book: "The Innovation Killer: How What We Know Limits What We Can Imagine - And What Smart Companies Are Doing About It".
This complete summary of the ideas from Cynthia Rabe's book "The Innovation Killer" shows that thinking innovatively is a challenge for many organisations because it requires a rather delicate balancing act. On the one hand, creative ideas need to draw on some specific and well established...
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The must-read summary of Shane Snow's book: "Smartcuts: How Hackers, Innovators, and Icons Accelerate Success".
This complete summary of the ideas from Shane Snow's book "Smartcuts" states how nowadays it takes less and less time to make money. People aren't doing this by taking shortcuts, but 'smartcuts'. These 'smartcuts' break conventions and find better ways to get more done. According to Snow, smartcutters hack their way to success, using principles...
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The must-read summary of Kaihan Krippendorff's book: "Outthink the Competition: How a New Generation of Strategist Sees Options Other Ignore".
This complete summary of the ideas from Kaihan Krippendorff's book "Outthink the Competition" shows that the best way to win in any game of strategy is to be so unconventional that you disorient your competition. The author explains that doing this will ensure that your competitors are unable to respond effectively....
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The must-read summary of Robert Steven Kaplan's book: "What You Really Need to Lead: The Power of Thinking and Acting Like an Owner".
This complete summary of the ideas from Robert Steven Kaplan's book "What You Really Need to Lead" shows that leadership qualities are not necessarily found in our DNA. That is, it is possible to learn to be a great leader; leadership isn't restricted to 'important people' or those in a position of power. The essential...
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The must-read summary of Howard Gardner's book: "Five Minds for the Future".
This complete summary of the ideas from Howard Gardner's book "Five Minds for the Future" shows how the marketplace of the 21st century is certain to feature accelerating globalisation, rapid increases in the amount of information which is available and stunning breakthroughs in science and technology. But what will it take to succeed in that kind of world? In his book,...
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The must-read summary of David Kord Murray's book: "Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others".
This complete summary of the ideas from David Kord Murray's book "Borrowing Brilliance" shows that that new ideas are always constructed out of existing ideas. What appears to be genuinely original ideas always combine snippets of one idea with parts of another to come up with something which has never...
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This complete summary of the ideas from Robert Kriegel and David Brandt's book "Sacred Cows Make the Best Burgers" shows that "sacred cows" are the outdated policies, practices, procedures and paperwork that drain the productivity of companies and organisations. In their book, the authors argue that they prevent companies from changing to respond to evolving market conditions, or from taking advantage of new emerging opportunities. In an era of ever-increasing...
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The must-read summary of Clayton Christensen and Michael Raynor's book: "The Innovator's Solution: Creating and Sustaining Successful Growth".
This complete summary of the ideas from Clayton Christensen and Michael Raynor's book "The Innovator's Solution" shows how capital markets demand that all companies should grow by commercialising innovations. The companies who are successful in doing this are rewarded spectacularly, however only one company...
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This complete summary of the ideas from Mark H. McCormack's book "The 110% Solution" shows how humans feel their best when they are doing their best and putting in 110% effort. In his book, the author explains that this theory applies to business: people experience their greatest happiness and highest job satisfaction when they are placed in a business environment in which they are putting in maximum effort. This summary will teach you that a smart...
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The must-read summary of Donald Trump and Bill Zanker's book: "Think Big and Kick Ass - In Business and in Life".
This complete summary of the ideas from Donald Trump and Bill Zanker's book "Think Big and Kick Ass" shows how there's no use in having small dreams. Instead, you should dream big, aim for the top and then work hard to make your dreams happen. In their book, the authors explain that your dream is what you generally end up doing, so if...
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The must-read summary of Bob Schmetterer's book: "Leap: A Revolution in Creative Business Strategy".
This complete summary of the ideas from Bob Schmetterer's book "Leap" explains the author's compelling revolutionary idea: instead of hiring an ad agency for your product, use the agency at the beginning of the process to develop a big Creative Business Idea (CBI) around which the company's strategy will be based. The very best CBIs don't simply communicate...
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The must-read summary of Michael Gelb and Sarah Caldicott's book: "Innovate Like Edison: The Success System of America's Greatest Inventor"
This complete summary of the ideas from Michael Gelb and Sarah Caldicott's book "Innovate Like Edison" shows that Thomas Edison is the greatest innovator in American history: he generated a record-breaking 1,093 US patents and 1,293 international patents over 62 successive years. He founded the world's first...
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This summary of the ideas from Robert Sutton's book "Weird Ideas that Work" shows that almost all highly creative companies do weird things and refuse to do the same as everyone else. By doing this, creative companies consistently develop new ways of thinking and acting. In his book, the author presents 11 1/2 weird ideas for sparking business innovation. He also explains concrete ways to build an organisation where innovation flourishes and becomes...
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The must-read summary of Anthony Robbins' book: "Awaken the Giant Within: How to Take Immediate Control of Your Mental, Emotional, Physical & Financial Destiny".
This complete summary of the ideas from Anthony Robbins' book "Awaken The Giant Within" shows that by making a few alterations to what you believe, you have the power to take your fate into your hands and get exactly what you want in any area of your life. In this summary, the subject of...
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The must-read summary of Edward de Bono's book: "Simplicity: An Elegant and Powerful Business Concept".
This complete summary of the ideas from Edward de Bono's book "Simplicity" shows how most consumer products are too complex for customers, who become frustrated by long instruction booklets; the same can be said for other processes and products. In his book, the author explains the value of simplicity: it saves time and money, allows freedom and...
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This complete summary of the ideas from Pat Williams' book "Go for the Magic" explains how a foundation of faith, imagination and personal excellence can result in positive changes in your life. In his book, the author shares the secrets to his success. According to Pat Williams, you can transform your dreams into tomorrow's success stories and create your own personal brand by applying his five secrets. This summary will help you discover the magic...
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The must-read summary of Marsh Fisher's book: "The Ideafisher: How to Land the Big Idea - and Other Secrets of Creativity in Business".
This complete summary of the ideas from Marsh Fisher's book "The Ideafisher" shows that creativity in business is the ability to come up with new and different ideas. Companies which develop new and original ideas will move forward, while those that develop me-too products will forever be doomed to compete in aggressive...
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The must-read summary of John Assaraf and Murray Smith's book: "The Answer: Grow Any Business, Achieve Financial Freedom, and Live an Extraordinary Life".
This complete summary of the ideas from John Assaraf and Murray Smith's book "The Answer" solves the question that almost everyone asks at some point in their life: "How can I access the unlimited abundance of the universe and become a "success" - whichever way I personally define that term?" In...
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